Toyota In Action

Welcome to Meals per Hour, a partnership between Toyota and Food Bank For New York City to improve operations and improve lives. Hear the stories and meet the people who are joining together to bring food, hope and dignity to thousands of New Yorkers. Meet our partners
  • Food For Thought
  • by Mary Catherine Brouder
  • 3.18.13
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Food for Thought

As a journalist, I’ve always been interested in how corporations interact with communities, especially after they’ve been impacted by disasters.  They say money talks, but I think that most often, actions speak louder than dollars.

It was for this reason that I was highly intrigued when Toyota shared its plan to partner with Food Bank For New York City to assist two of their member agencies that were impacted by Hurricane Sandy, in a way that goes well beyond simply writing a check.  Toyota’s plan is to leverage its manufacturing process expertise to maximize efficiency at soup kitchens and mobile food pantries that serve those affected by Hurricane Sandy, and hopefully, make the organizations run more efficiently than ever before.

My first question – and most likely yours – was, “How can a car company truly understand and positively impact operations at a soup kitchen?”

Well, Toyota is a leader in the manufacturing world, and they’ve been optimizing their production system for over 75 years.  If there is one skill that Toyota is exceptionally qualified to share, it is sharing knowledge with organizations looking for ways to maximize their operations and do more with less.

It’s also a generous corporation, with nearly $700 million in U.S. philanthropic donations to date.  You can learn more here

So, with this new project, Meals Per Hour, Toyota will combine those two passions.

Under Meals Per Hour, Toyota will send a team from the Toyota Production System Support Center, Inc. (TSSC, a Toyota subsidiary) into two member agencies of Food Bank For New York City and will collaboratively identify and find solutions for a challenge they face. Quite simply, more efficiency in a soup kitchen means more mouths fed, so this project could have a truly powerful impact on communities in need.

I’ll be following Toyota on this journey, so keep checking this blog for updates. I’ll keep you posted on what happens as the Toyota Process Improvement team does their best to help organizations get the most out of their operations, and give the most back to their communities.

Seeing what Toyota is doing with these agencies in need got me thinking about ways that I might be able to apply my own talents and skills for good.  A lot of us probably don’t realize how much of an impact we could make by using what we do best to help others.  What is a talent you possess that you could share with your community?